About Brand - TRIOO Advertising & Media Services Pvt. Ltd
Revolutionizing Local Advertising: Introducing TRIOO
The Problem with Traditional Advertising
Traditional advertising methods, such as print media and digital advertising on TVs, mobile phones, and computers, often fall short in reaching local customers. Local newspapers and magazines have limited readership, and their distribution can be inconsistent. This creates a significant challenge for local businesses to effectively connect with their target audience.
The TRIOO Solution
TRIOO's platform addresses this issue by rendering accurate, localized advertisements to commuters in real-time. Our digital devices, installed in local transport services like autos, connect to the internet via GPS and PINCODE clusters, pulling relevant content from cloud storage. This ensures that passengers are exposed to advertisements that are relevant to their location, increasing the likelihood of conversion.
How it Works
Our devices are strategically installed on the rear side of auto drivers' seats, making it easy for passengers to view advertisements without distracting the drivers.
The subscribed advertisements are pulled down on the device via a customized application, allowing for dynamic changes based on the vehicle's proximity to the advertiser's location.
Franchise Opportunities
TRIOO offers franchise partnerships to expand our reach across multiple cities and geographies. As a franchise partner, you'll be responsible for managing sales and field operations in a designated PINCODE or geo-fenced area. In return, you'll receive a revenue share for your efforts.
Advertising Opportunities
Our application frame supports three slots (Banner, Slot A, and Slot B) in various dimensions, giving advertisers flexibility in their creative choices. Each slot renders the creative for 10 seconds, with a total of 18 impressions possible per minute. Assuming each ad rotates once in 30 minutes for relevancy and recall, we estimate 250 slots available for commercial sale. We've allocated 50 slots for CSR/community causes, leaving 200 slots available for sale per cluster.
Revenue Potential
With an average slot price of INR 5,000 per month, we estimate a total revenue of INR 10 lacs per month. Assuming a 40% revenue recognition, the net realization would be approximately INR 2.8 lacs per month. With estimated operational costs of INR 1.5 lacs per month, the net profit would be around INR 1 lac per month. This run rate is expected to increase as market penetration grows, with a potential investment return in 10-12 months.
Partnership Benefits
TRIOO's technology stack, including our app and cloud resources, as well as global marketing aids and initiatives.
Handholding and know-how to ensure your success.
Revenues will be shared according to a mutually agreed ratio, with a proposed 70:30 split in favor of the franchise partner.
Join the TRIOO Revolution
Join the TRIOO revolution and discover a new way to connect local businesses with their target audience. Together, let's bridge the gap in local advertising and drive sales for local businesses.
TRIOO Advertising & Media Services Pvt. Ltd Details
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